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Kia Motors Targets Growth in Rural Markets

Aditya Kondejkar Kia Motors is expanding its network and targets to reach 300 touchpoints by the end of the year. Further, the company will now focus on expansion in tier-IV and upcountry markets, which will further penetrate the Indian market.
The company is identifying the nerves of Indian customers. It has rightly understood that one of the critical factors in purchasing a car is consumers’ proximity to the brand. Hence, even before the first product (Seltos) launch in the market, it had a wide-spread network in 160 cities with 265 touchpoints.
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Daimler India Adopts Aggressive Dealer Strategy
Daimler India, which recently set up 10 new touchpoints, plans to have at least 350 dealerships across India in the next two years as it looks to deepen market penetration.
In September, DICV announced plans to grow its BharatBenz dealer network by 10%, exceeding 250 outlets by the end of 2020. With the opening of these new touchpoints, the company moves a step closer to cutting the distance between dealerships from 160 km to 120 km. The company is expanding strategically. The touchpoints…
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Magni, Bobcat Reach New Heights

Emiliano Marzoli Magni TH, an Italian manufacturer of material handling equipment, has signed an agreement with Bobcat to supply a range of rotating telehandlers (RTH) between 18 and 39 meters.
The new machines will be produced in Italy, by Magni TH, with the Bobcat branding and stage V engines. In order to achieve demand Magni has already developed a new facility, allowing the company to produce 3500 rotating telehandlers per year, once at full capacity. This agreement will allow Magni to grow significantly according to their president and founder, Riccardo Magni.
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Powersports Segment Growth Ignores COVID-19

Michael Aistrup While much of the North American economy slowed to a crawl after COVID-19 shutdowns in 2020, the powersports industry posted significant growth. Many people, weary of staying at home, found a cure for cabin fever while riding an off-road vehicle or experiencing socially distant spaces on trails. By all indications, the sales increase in powersports equipment has been one of the few bright spots in an otherwise grim COVID-19 economy.
According to Jeremy Jansen, senior vice president of Wells Fargo Commercial Banking’s distribution financing business, “What started out as a slight uptick has just taken off to record sales levels,” he said. “Dirt bikes, ATVs, side by sides, personal transport vehicles — everything in the book is retailing well above prior year.” After plummeting briefly in mid-March amid the initial shutdown, powersports sales skyrocketed in the ensuing months.
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Power Systems Research Webinar Series
Interested in presenting a webinar with Power Systems Research? It could be an effective marketing opportunity for your company if COVID-19 continues to shutdown industry gatherings this year as it did in 2020.
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2020, A Year to Forget for MHV; 2021 Is Looking Better

Chris Fisher SUMMARY: In this article we provide a global overview on a regional basis of the medium and heavy commercial vehicle market (GVWR > 6 MT’s) along with current trends and OEM happenings in North America.
NORTH AMERICA. MHCV production in North America is expected to decline by 35% in 2020 compared to 2019. However, orders for class 8 trucks improved significantly in Q4 2020 as large fleets placed their orders for a 2021 build. This appears to signal an improvement in demand for 2021 as the market aligns itself with the expected freight level moving forward. The consumer segment was strong during the last half of the year and the industrial segment is now expected to improve, as well.
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PowerTracker™ Report: Gen-Set Sales Rebound in Q3 2020

Joe Zirnhelt SUMMARY: Our PowerTrackerTM dealer and distributor survey of 200 respondents reported that gen-set sales recovered some momentum in Q3 2020 up 11.9% from Q2 2020 levels. This increase follows a slow start to the year in Q1 2020 where overall dealer reported sales were down 9.8% from Q4 2019 levels and Q2 2020 where we observed a quarterly increase of 4.5% over the low Q1 2020 levels.
The only part of the market that seemingly did not recover in Q3 2020 was the diesel <20 kW with -8.3% for <10 kW and -3.6% for 10-20 kW. The remainder of diesel (>20 kW) had single digit quarterly increases across the power ranges. The gaseous fueled gen-sets had the most significant rebound this quarter with all power ranges up to 500 kW with a greater than 10% quarterly change – helping to offset the weak first half of 2020 as concerns and shutdowns ensued over COVID-19.
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PSR/JCB Power Systems Construction Outlook Webinar
On November 30th, Power Systems Research with JCB Power Systems presented a webinar providing the 2021 outlook for construction equipment production and engine emissions trends in North America, South America and Europe.
The presentation included the latest information on COVID-19 impacts on construction equipment production. JCB Power Systems provided details regarding emissions in developing engine technologies that are coming to market across the globe.
PSR-JCB Power Systems Construction Equipment…
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Thailand Sets Incentives for EV investment
The Thai government has introduced a new investment incentive program to encourage domestic production of EVs. The new incentives will exempt the payment of corporate tax for eight years for those who invest more than 5 billion baht (about 17 billion yen) to produce an EV.
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Kawasaki To Spin Off Motorcycle and Engine Business
Kawasaki Heavy Industries said it will spin off its motorcycle and engine business in April 2021. The business is the only B2C business in KHI. By spinning off the business, the company aims to speed up decision-making and offer new products and services for consumers.