This investment is dedicated to the new generation of Ford Ranger, produced in Pacheco at the Great Buenos Aires since 1998. 70% of the investment will be for production facilities and 30% in the new product line development.
Source: Valor Economico Read The Article
PSR Analysis: The production in Argentina is mainly for export. The main market for Ranger pickups is Brazil where they will compete with the GM S10 produced in Brazil and the Toyota Hi Lux produced in Argentina. PSR
Fabio Ferraresi is Director, Business Development – South America for Power Systems Research
