Sany MOTA Launches Battery Rental Business.
CHINA REPORT

The Sany Group has taken a major step in the electrification of the heavy truck market segment with the launch on Aug. 30, 2023, of Sany Magic Tower Energy Co., Ltd. The business plan includes battery sales, battery parts sales, new energy vehicle waste power battery recycling and cascade utilization, artificial intelligence basic software development, data processing and storage support services.
The blue ocean market of new energy heavy-duty trucks is about to experience explosive growth. “Blue ocean” refers to a business approach that focuses on creating a new, uncontested market space rather than competing in an existing market, which is often saturated and competitive. In a blue ocean, the competition is irrelevant because the brand or company is establishing a market where none existed before or is radically differentiating itself in an existing market.