During a meeting with governor João Doria, CAOA group, that currently assembly Hyundai cars and Chery-CAOA cars in Brazil, announced the acquisition of Ford Plant in São Bernardo do Campo-SP.
More information on CAOA
Ford will be producing trucks until October and CAOA assumes the production after that. CAOA announced they will produce Trucks and one model of Chery derived car. No details on the product line-up for trucks were disclosed yet. The transaction is estimated in R$ 1 Billion or US$ 250 Million in current exchange rate.
Source: Estado de São Paulo Read The Article
PSR Analysis: CAOA is likely to keep F-Series production at least until Proconve P8 (equivalent to Euro VI), when additional investment is necessary to introduce new technologies.
Ford had significant share at the LCV and lighter end of MHV segment and CAOA will leverage on this. On the Heavy end of MHV, there were rumors of Hyundai Trucks product line to be brought to Brazil. However, no official announcement so far. PSR will keep tracking movements and official announcements on this project to update our databases on production and forecasts.
