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Layoffs Begin in the North American Truck Segment
Chris Fisher Both Volvo and International Truck have initiated layoffs this year due to sluggish orders and high production capacity in preparation for a potential 2026 truck pre-buy ahead of the phase 3 GHG Emission Regulations scheduled for implementation in 2027.
Volvo Trucks North America plans to lay off up to another 350 workers from a Virginia plant as part of job cuts affecting up to 980 employees across the country since the beginning of the year.
Employees at the New River Valley plant in Dublin, Virginia, were notified of the workforce reduction this month, and their last day at the facility will be June 27, Volvo spokesperson Janie Coley said.
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Agrishow 2025 Provides Equipment Innovations
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Fabio Ferraresi Agrishow 2025, held April 28-May 2, 2025, in Ribeirão Preto, São Paulo, confirmed Brazil’s leadership in Agricultural innovation. The show spotlighted sustainable tech, automation, and digital solutions, with both business and attendance increasing since the last show in 2024. The focus: boosting productivity, reducing environmental impact, and preparing for a tech-driven ag future.
Four representatives of the Power Systems Research South America Office representatives attended the 30th edition of Agrishow, Latin America’s premier agricultural technology fair. The event showcased cutting-edge machinery, sustainable solutions, and the latest in precision agriculture.
Agrishow 2025 show drew 197,000 visitors, up slightly from 195,000 in 2024, and the 800+ exhibitors matched last year’s count. This year’s show floor covered 520,000 square meters, down slightly from 530,000 square meters in 2024.
However, business deals reportedly hit R$14.6 billion (US$2.6B), a 7% rise over 2024’s R$13.6B.
Important Insights
The Power Systems Research (PSR) representatives who attended the show spoke with many Agricultural Equipment Executives to get their perception on the business environment in the Agricultural segment. After a challenging period with a nearly 37% contraction between 2022 and 2024, there is a positive expectation for recovery on Brazil’s agricultural machinery industry. PSR
Fabio Ferraresi is Director, Business Development South America, for Power Systems Research
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AUTODATA Power Systems Research
Carlos Briganti, Managing Director South America Operations for Power Systems Research (PSR), participated in a major article on the future of diesel in trucks and buses in the March 2025 issue of AUTODATA magazine.
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SME-Automate. Meet John Krzesicki
John Krzesicki Automate 2025 (May 12–15, 2025) in Detroit, is North America's largest trade show and conference dedicated to automation, robotics, machine vision, artificial intelligence, and motion control technologies. John Krzesicki, Business Development Manager at Power Systems Research, will be at the show. Organized by the Association for Advancing Automation (A3), the event will feature more than 800 exhibitors showcasing the latest innovations across over 320,000 square feet of exhibit space,…
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2025 NA Snowmobile Production
Download PDF60,300 units is the estimate by Power Systems Research of the number of Snowmobiles expected to be produced in the United States in 2025. Snowmobiles are motor vehicles that have a revolving tread in the rear and steerable runners in the front, for traveling over snow off-road, often at speeds exceeding 100 mph.
This product information comes from industry interviews and from two proprietary databases maintained by Power Systems Research: EnginLink™ , which provides information on engines, and OE Link™, a database of equipment manufacturers. PSR
For details, download the complete report above.
Carol Turner is Senior Analyst, Global Operations at Power Systems Research
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Interest Rates Hurt Brazil Heavy Truck Production
Fabio Ferraresi Heavy truck production in Brazil fell 3.7% in Q1 2025 versus the same period in 2024, totaling 16,700 units, according to Anfavea. The decline is attributed to high interest rates (Selic), which have limited fleet renewal despite a record grain harvest.
Heavy truck sales also dropped 7% in the quarter, with 13,000 units registered.
OEM Performance – Heavy Trucks: Volvo: 3,900 units sold (+4% YoY); Scania: 3,500 units (−17%), and Mercedes-Benz: 2,100 units (−13.5%)
Despite the contraction in the heavy segment, total truck production grew 8.2%, reaching 31,700 units. The Medium-duty truck segment production was 8,900 units (+28.5%) and the Light-duty truck production was 4,500 units (+10%)
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