Foton Announces Electric Truck in Brazil

After adding 28 Ford dealers to bring its dealer total in Brazil to 38 dealers, the Chinese giant is preparing to introduce an EV to i its new lineup in H2 2021. It plans to add trucks in the 17 ton – 24 ton range for 2022, the most popular in Brazil. In addition to the EV and Diesel Trucks, Foton will evaluate the potential for a CNG Trucks for launch after the EV, but it has shorter term potential for higher volumes.

Source: O Estado de São Paulo      Read The Article

PSR Analysis: Currently, Foton produces an LCV under a manufacturing agreement with GEFCO and imports Medium Trucks for sale in Brazil. These Trucks should be nationalized by 2025. The new line of Heavy Trucks meets P8 requirements for 2023 and may be nationalized by 2025 as well. So far, the volumes are very small, but we see an important growth forecast exceeding the overall market.     PSR

By Fabio Ferraresi is Director of Business Development-South America, for Power Systems Research

Daimler Beefs Up Western Star Brand


For a number of years, we have been hearing rumors that Daimler will likely put the Western Star truck brand out to pasture, primarily due to the brand’s low market share in the class 8 truck segment.  However, this does not appear to be the case. 

Chris Fisher
Chris Fisher

During the past two years, Western Star has upgraded or is planning to upgrade their entire truck lineup based upon their current platforms.

Western Star typically focuses on the on-highway vocational side of the heavy truck segment along with other niche applications.  DTNA has recently placed an emphasis on the on-highway vocational segment with both the Freightliner and Western Star brands.

The vocational truck segment represents approximately 25% of the class 8 truck market. This is somewhat low volume when compared to the class 8 freight segment, but the vocational trucks are highly profitable for the OEMs. Also having more diversification within the heavy truck market somewhat shields the OEMs from the volatility of the freight only segment.

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Cummins Announces Hydrogen and Electrified Portfolio in Brazil

When completing 50 years in Brazil, Cummins announces the arrival of the New Power unit in South America. This includes Electric propulsion, NG Engines, cleaner Diesel Engines, Fuel Cell and mainly Hydrogen.

Source: M&T Magazine     Read The Article

PSR Analysis:  As part of its global strategy, Cummins in South America, leads in the first phase in market niches with NG Engines and follows with other new solutions in the following phases.   PSR

Fabio Ferraresi is Director, Business Development South America, for Power Systems Research

India Government Announces Scrappage Policy

Aditya Kondejkar

The central government in mid-April announced its long-awaited vehicle scrappage policy. Under the new policy, in case of failure to get a fitness certificate, commercial vehicles will be de-registered after 15 years. Private vehicles will be de-registered after 20 years if found unfit or in case of a failure to renew registration certificates

Read The Article

There are approximately 50 lakh vehicles in India that are older than 20 years, approximately 35 lakh vehicles older than 15 years, and approximately 15 lakh older than 15 years without renewed fitness certificate.

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Ford Announces Shutdown of Plants in Brazil

Fabio Ferraresi
Fabio Ferraresi

Ford announced on Jan. 11 plans to shut down all car manufacturing operations in Brazil. Ford produced cars in Camaçari-BA, Taubaté-SP, and off-road vehicles (Troller) in Horizonte-CE.

The company will keep selling vehicles, especially the Ford Ranger, produced in Argentina and other products from other locations, such as the Transit, Bronco and Escape. Because of this action, Ford Expects an impact of US$ 4.1 billion in non-recurring expenses and a US$ 2.5 billion cash impact.

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Sony Unveils EV SUV, Announces Collaboration With Honda

FAR EAST: JAPAN REPORT
Akihiro Komuro
Akihiro Komuro

On March 5, the Sony Group unveiled its prototype EV “VISION-S” SUV to the public for the first time in Japan. The vehicle brings together Sony’s strengths in sensor, audio, and video technologies. On March 4, Sony announced a partnership with Honda, and the two companies will jointly develop EVs through a new company in which both companies will invest, with the aim of launching the EVs in 2025.

Following a sedan-type prototype announced in 2020, Sony unveiled an SUV at the Consumer Electronics Show (CES), a digital technology trade show held in the U.S. in January 2022.

The side mirrors will have no mirrored surfaces and will use images and data collected from nearly 40 sensors, including those in the front and rear of the vehicle, to enhance safety. The dashboard has three displays that can show movies and other content in addition to driving information. Inside the car, Sony’s audio technology is used to provide a realistic music experience.

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Hitachi Construction Machinery Raises Product Prices

JAPAN REPORT
Akihiro Komuro
Akihiro Komuro

Komatsu will continue to raise prices substantially in the fiscal year ending March 31, 2024. This will be at the same level as the current fiscal year. The impact of price increases on consolidated operating income is estimated to be in the range of 100 billion yen.

This is approximately 20% of operating income for this fiscal year. Although the impact of high raw material prices will lessen in the next fiscal year, there are concerns about an economic slowdown. While the benefits of the yen’s depreciation will diminish, they will build a profitable structure to further increase the operating profit margin from less than 13% in the current fiscal year.

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Brazil Announces Incentives for MHV and LV

BRAZIL/SOUTH AMERICA REPORT  

The Brazilian Federal Government this month has announced a package of incentives for the automotive sector during a press conference held in Brasilia (DF). The program intends to bail out the country’s automakers at a time of weak demand for new vehicles.

The final text includes passenger cars, Minivans and SUVs, Trucks and Buses through discounts granted to the consumer, and not by tax reduction to automakers, as was expected.

Total spending of Federal Government is US$ 300 Million (R$ 1.5 Billion). Funds are expected to come from the return of taxes on diesel sales, which was planned to happen in January 2024, but it is anticipated to meet the program of the automotive sector.

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E-Motorcycle Product Report

Motorcycle purists either love them or hate them, but electric motorcycles are fast becoming a popular reality.  From daily commuters to off-roading to track racing, we’ve seen all kinds of electric bikes hit the road over the past couple of years. There’s an increasing array of e-bikes catering to riders of all shapes, sizes, and kinds coming to market.

Here is a small sample of some of the leading OEMs and their electric motorcycle products.

Can-AM/BRP. The first Can‑Am motorcycles are expected to hit the road before the end of 2024. The Canadian Can-AM team is testing bikes in all possible usage conditions, and early feedback from test riders is that two new models deliver a powerful and smooth riding experience. The models include the Can-Am Origin dual-sport and Can-Am Pulse street bike, both slated to launch in mid-2024. Both models are still undergoing testing while construction is underway for a new plant in Querétaro, Mexico, which will produce the electric bikes.

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Ford Announces US$ 580 Million Investment in Argentina

This investment is dedicated to the new generation of Ford Ranger, produced in Pacheco at the Great Buenos Aires since 1998. 70% of the investment will be for production facilities and 30% in the new product line development.

Source: Valor Economico     Read The Article

PSR Analysis: The production in Argentina is mainly for export. The main market for Ranger pickups is Brazil where they will compete with the GM S10 produced in Brazil and the Toyota Hi Lux produced in Argentina.    PSR

Fabio Ferraresi is Director, Business Development – South America for Power Systems Research