News: Passenger Cars, Minivans, and SUVs

2022-03-20

Sony Unveils EV SUV, Announces Collaboration With Honda

FAR EAST: JAPAN REPORT
Akihiro Komuro
Akihiro Komuro

On March 5, the Sony Group unveiled its prototype EV “VISION-S” SUV to the public for the first time in Japan. The vehicle brings together Sony’s strengths in sensor, audio, and video technologies. On March 4, Sony announced a partnership with Honda, and the two companies will jointly develop EVs through a new company in which both companies will invest, with the aim of launching the EVs in 2025.

Following a sedan-type prototype announced in 2020, Sony unveiled an SUV at the Consumer Electronics Show (CES), a digital technology trade show held in the U.S. in January 2022.

The side mirrors will have no mirrored surfaces and will use images and data collected from nearly 40 sensors, including those in the front and rear of the vehicle, to enhance safety. The dashboard has three displays that can show movies and other content in addition to driving information. Inside the car, Sony’s audio technology is used to provide a realistic music experience.

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2022-02-20

UAZ Starts To Supply Components for Hyundai and Kia

RUSSIA REPORT

The UAZ-Component company, part of the Ulyanovsk Automotive Plant, has started making crankshafts for engines Hyundai Gamma 1.6. The first serial lot of 3000 crankshafts  was shipped in December 2021.

The UAZ crankshaft was designed according to Hyundai requirements, and the components made by UAZ are being installed in Hyundai Solaris, Creta, Kia Rio and other car models.

First castings were made according to computer models. Upon finishing this stage, Hyundai representatives conducted audits on the UAZ working site. Then, first lots were shipped to Hyundai plant in Sestroretsk for finishing works. All tests were successful. At the end of 2021 UAZ received the approval for use of its crankshafts.

In January, the supply volume reached 10,000 units, then volume is planned to increase to 20,000 units per month.

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PSR Analysis: It looks like a second stage of localization automotive components with Hyundai (first stage included local assembly of the engines themselves). PSR

Maxim Sakov is Market Consultant – Russia Operations for Power Systems Research

Thai Oil Corp and Hon Hai To Produce 50,000 EVs in 2024

THAILAND REPORT
Akihiro Komuro
Akihiro Komuro

Thailand’s state-owned energy giant, PTT says it will start producing EVs in 2024 in a joint venture with Taiwan’s Hon Hai Precision Industry. They will build a plant in eastern Thailand with an annual production capacity of 50,000 units, which they plan to increase to 150,000 units by 2030.

PTT and Hon Hai have established a joint venture company, Horizon Plus, which is 60% owned by PTT and 40% by Hon Hai, to produce EVs. The two companies had signed a joint venture agreement in September 2009. The total investment is expected to be US$ 1 billion to US$ 2 billion.

Based on the platform for EVs developed by Hon Hai, the company will produce vehicles in cooperation with auto parts companies clustered in Thailand.

Thailand, the largest auto producer in Southeast Asia, has set a goal of having 30% of its domestic vehicles be EVs by 2030. However, Japanese automakers, which account for 90% of the domestic production, are prioritizing EV production in Europe, the US, and China.

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2022-01-22

Autotor To Produce Two Models of Electric Cars in 2023

RUSSIA REPORT

Autotor said it plans to start mass production of electric cars next year. One of the new models will be a city car for young drivers, and second one will be a car for people with limited liabilities.

The OEM already has developed a concept vehicle with the designers from Europe, and there are plans to assemble a test lot of several thousand electric vehicles in 2023. Three possible OEMs are considered as partners in the venture:  Kia, Hyundai and BMW.

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PSR Analysis: Considering that there is almost no market for electric passenger cars in Russia, the OEM can expect limited demand for these new cars. And without massive development of a charging infrastructure, there will be no chance for this market to develop. Additionally, climate conditions also add problems for electric car owners and reduce their sales potential. PSR

Maxim Sakov is Market Consultant – Russia Operations, for Power Systems Research

Ford Automotive Plant Sold To Korean Sungwoo Hitech

RUSSIA REPORT

The South Korean company Sungwoo Hitech, a manufacturer of auto components that is part of the Hyundai group, has purchased an abandoned Ford plant in Vsevolzhsk.

Details of the deal have not disclosed. However, the plant, which is partly stripped and which has been idle for two years, is being sold for US$ 20 million, a total considered to be far below market value.

For now, the new owner said it is not planning to resume car production there, but the company said it is going to rehab the plant and start production in 2023. Sungwoo Hitech said at this time it plans to invest about US$ 70 million and employ 520 people. Production capacity will be about 265,000 units per year.

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Japan Could Miss Out on Southeast Asia’s Shift To EVs

INDONESIA AND THAILAND REPORT
Akihiro Komuro
Akihiro Komuro

Competition in the development of EVs is fierce, and the momentum for their introduction is growing in Southeast Asia. While Chinese and Korean manufacturers are aggressively entering the market, Japanese manufacturers, which hold an 80% share of the new car market, have not made any significant moves.

Although the COVID-19 disaster has brought the market to a standstill, Southeast Asia, with a population of 660 million and a rising middle class, will continue to be a promising growth market.

A proactive EV strategy is required to protect the current market dominance. In Indonesia and Thailand, the two largest markets in the region, Japanese cars have a 90% share of the market. However, it is only the Chinese and South Koreans who are providing the buzz about EVs.

In Indonesia, South Korea’s Hyundai Motor Co. will begin producing EVs in March at its completed vehicle plant that recently went into operation. For the time being, it will rely on imports for key components, but it is building a plant for mass production of onboard batteries in collaboration with LG Group, another Korean electronics giant.

In Thailand, China’s SAIC Motor Group and Great Wall Motor have already started selling EVs. The latter plans to start mass production of EVs in 2023 at a plant it acquired from GM in the US. Compared to China and South Korea, which are trying to secure a scale of production with an eye to exports, Japan is generally cautious, with Toyota and Mitsubishi considering local production of EVs in Thailand starting in 2023.

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LG Chem To Build Plant for Auto Battery Materials in Korea

FAR EAST: SOUTH KOREA REPORT

LG Chem says it will build a cathode material plant for automotive battery materials in Gumi, central South Korea. LG Chem has the second largest automotive battery business in the world. They will continue to invest in increasing production in the materials field to meet the increasing demand and plans to start mass production by 2025 and will build a dedicated line for cathode materials with high nickel content, called NCMA, which can increase the output of batteries.

LG Chem’s new plant will be its fourth; it has two cathode material plants in operation in Korea and one in China. The current production capacity is 80,000 tons. LG Chemical produces its own cathode materials, separation membranes, and adhesives, and supplies them to LG Energy Solution, its battery subsidiary. LG Chem is working with Toray Industries, Inc. to secure the amount of separation membrane to be procured.

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Look for Unprecedented Launch of EVs in Japanese Market

JAPAN REPORT

The Japanese market in 2022 will be greatly affected by two factors: COVID-19 in its third year and the semiconductor shortage. Despite this, companies are making steady progress in their approach to the industrial issues of the environment and safety, and in particular, the full-scale development of EV products is positioned as a major step toward the realization of carbon neutrality by 2050. The launch of EVs in the Japanese market in 2022 will be on an unprecedented scale.

Nissan will start selling its new model “ARIA” at the beginning of the year. Nissan and Mitsubishi are also jointly developing a mini-EV which they plan to launch early in 2022. Toyota and Subaru will also gradually roll out their first jointly developed SUV in Japan and overseas markets starting in mid-2022. Toyota’s “bZ4X” and Subaru’s “SOLTERRA” are the best-selling mid-size SUV EVs globally and will be the touchstone for future EV development. Honda will launch its first two Honda-brand EVs in China in the spring of 2022. These are also SUVs and will be marketed under the name “e:NS1” by Dongfeng Honda and “e:NP1” by Guangqi Honda, both of which are local joint ventures, and will be considered for export from China to global markets.

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Global: Recovery Is Strong, but Uneven

GLOBAL REPORT
Yosyf Sheremeta
Yosyf Sheremeta

SUMMARY.  The global economy performed very well in 2021 and continues to recover, along with trade, employment and incomes. But the revival is unbalanced, with regions/countries, businesses and people facing very different economic realities. Recent improvements also conceal structural changes, which means that some sectors, jobs, and technologies will not return to their pre-pandemic trends. Based on the most recent economic developments and trends, Power Systems Research remains somewhat optimistic about the global recovery.

Many of us hoped to be in the post-Covid phase by now, but it is evident that there is no quick way out.  The pandemic has had a profound impact on the world economy, and it will continue to challenge established norms of life and business into the foreseeable future.  As we start the new year, many challenges remain, new and old alike: re-surgency of COVID variants, restrictions on travel, supply chain challenges, shortages of materials/goods, inflation, and employment, as well as renewed geopolitical tensions across many parts of the globe.

Power Systems Research witnessed a strong economic recovery globally in 2021, despite regional differences.  Output in most OECD countries has now either surpassed or is about to reach pre-pandemic levels, but lower-income economies, particularly those where vaccination rates are low, are at risk of being left behind.  Furthermore, the rebound will continue to vary widely among different market segments.  

Global inflation re-surfaced in 2021 and presents a real risk to economic recovery in all regions. The renewed inflationary pressure risks lasting longer than was expected a few months ago.  The surge in retail and wholesale energy costs in late 2021 will undermine economic growth prospects for large parts of Europe and Northeast Asia well into 2022.  Rising food and energy prices already have impact on low-income households in particular. 

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2021-12-19

Indonesia Aims at Lead in Integrated EV Production

INDONESIA REPORT
Akihiro Komuro
Akihiro Komuro

Investment related to EVs is gaining momentum in Indonesia. While the government is aiming to upgrade the industry by mainly using nickel as a battery material, Hyundai Motor of South Korea and Hon Hai Precision Industry of Taiwan have announced their plans to produce EVs and automotive batteries. If the concentration of industries advances, the country will compete with Thailand, which is also making efforts to attract related industries, for the leading role in EV production in Southeast Asia.

At the Indonesia International Auto Show, which started in the suburbs of Jakarta on Dec 11, Hyundai Motor’s compact EV “Kona” attracted much attention. The company will begin production in 2022 at its plant in West Java province, which will soon be operational.

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