BMW Motorrad has unveiled plans for seven new motorcycle launches in 2025, including six models to be manufactured in Brazil. The R 1300 GS Adventure will lead these releases. Recently initiated at BMW’s Berlin plant, its production will begin at the Manaus (AM) facility in early 2025. The model features a new two-cylinder boxer engine delivering 145 hp at 7,750 rpm and 14 kgfm of torque at 6,500 rpm. Its market debut is scheduled for Q1 2025.
In addition to the R 1300 GS Adventure, BMW will produce six other new motorcycles in 2025 at the Manaus plant, bringing its Brazilian portfolio to 13 models. To support this expansion, the facility’s production capacity will increase by 10% in 2025. This follows a 2023 investment of US$ 10 million, which boosted assembly line capacity by 13%. The goal is to increase output by 33%, reaching 20,000 units / year.
Source: Automotive Business Read The Article
PSR Analysis. BMW initiatives are in line with Brazilian Motorcycle Market growth that demonstrates a positive forecast for the coming years and sustainable growth outlook for the next 10 years. Both high end and entry models have growth outlooks and BMW is taking advantage of local production incentives in Manaus to expand its portfolio and dominate the high motorcycles market in Brazil. PSR
Fabio Ferraresi is Director, Business Development, South America, for Power Systems Research
