90,350 units is the estimate by Power Systems Research of the number of Personal Watercraft to be produced in North America during 2022. A PWC is a small pleasure craft that uses an inboard jet drive as its primary source of propulsion and is designed to be operated by a person or persons sitting, standing, or kneeling on the PWC rather than inside the pleasure craft.  PWC Sit-Downs 3 People is defined as a type of vessel which is specifically designed to haul multiple passengers sitting on the vessel; commonly referred to as jet skis.

This information comes from industry interviews and from two proprietary databases maintained by Power Systems Research: EnginLink™ , which provides information on engines, and OE Link™, a database of equipment manufacturers.

Exports: Collectively, up to 30% worldwide.

Market Share:  With combined plant totals of 51%, Yamaha leads in production of Personal Watercraft in North America.  In second position with 41% is BRP; third place is held by Kawasaki with 8%.    

Trends: From In 2021, production of PWCs in gained nearly 3%.  Production is expected to increase 5% in 2022, based on high demand for recreational items that includes Personal Watercraft.  Even though sales have skyrocketed, PWC builders experienced supply chain disruptions during the pandemic that impacted deliveries for calendar year 2021. 

According to the National Marine Manufacturers Association (NMMA), this trend is here to stay – the boating industry is booming with demand at an all-time high as Americans plan for a summer on the water.  As the country returns to a new normal, people are reassessing how they spend their quality time with loved ones, and many are continuing to choose boating as the preferred choice in recreation.

Sales of these recreational vehicles depend on disposable income and leisure time.  Expect the production of Personal Watercraft to gain an additional 10% by 2025.

BRP plans to go electric by 2026.PSR

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Carol Turner is Senior Analyst, Global Operations, at Power Systems Research