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GM Resumes $2 Billion Investment Program in Brazil
After freezing all investment last year due to the Covid-19 pandemic, GM is now resuming its investment program of 10 billion of Brazilian Reais, equivalent to US$ 2 billion. The program funds new vehicles, infotainment systems, as well as modernization of the plants in Sao Paulo state.
PSR Analysis: GM has kept and amplified their market leadership position in Brazil. In 2020, they moved into second place. Their continuous investment on new products and productivity has been recognized…
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Prototypes of 100% Brazilian e-Truck Tested at Agrale
Agrale plans to soon start production of electric trucks with the FNM brand, a Brazilian OEM that operated from 1939 to 1979. These trucks will target urban distribution and will be produced at Unit 2 of Agrale, in Caxias do Sul-RS. The Trucks use the base of trucks Agrale completed with an electric propulsion system.
Source: Agrale Read The Article Read The Article
PSR Analysis: It is hard to say how many Electric Trucks will be sold under the FNM Brand…
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NA Economic Outlook: Slower H1 2021, But Much Stronger H2 2021 Expected

Yosyf Sheremeta SUMMARY. In our previous forecasts, we have discussed some hope for a V-shaped recovery, it did not materialize. Our conclusion was based on several factors, such as the current economic cycle, overall strength of the economy, fiscal policy, political landscape in the US and globally, etc. After managing through the early stages of the pandemic in H1 2020, we saw good trends in H2 2020 and we had reasons to be optimistic for a quick recovery.
However, the recovery took a slight pause during the last few months. Unemployment continued to increase, and regional lockdowns prevented the necessary demand for a significant year-end growth. Now that the elections are over, we’ll have yet to see what the new administration will be able to achieve during the next two years. Specifically, if the long awaited infrastructure reform can be passed. However, fiscal policy with near zero interest rates, which government has promised to keep in place for the near future, will provide a good platform for the economic recovery and allow us to look optimistically into 2021-2022.
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VW Truck & Bus To Invest US$ 400 Million in 2021-2025

Fabio Ferraresi VW Truck and Bus has announced a new cycle of investment in Brazil operations of US$ 400 Million, for the period 2021 to 2025. This is higher than the last investment cycle, that was US$ 300 million that ended in 2020. This investment will be allocated in new products, mainly in alternative propulsion systems, such as electric, and improvements in the production facilities.
Source: AutoData Read The Article
PSR Analysis: The investment reinforces VW’s Truck and Bus focus in the…
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Ford Announces US$ 580 Million Investment in Argentina
This investment is dedicated to the new generation of Ford Ranger, produced in Pacheco at the Great Buenos Aires since 1998. 70% of the investment will be for production facilities and 30% in the new product line development.
Source: Valor Economico Read The Article
PSR Analysis: The production in Argentina is mainly for export. The main market for Ranger pickups is Brazil where they will compete with the GM S10 produced in Brazil and the Toyota Hi Lux produced in Argentina. PSR
Fabio Ferraresi…
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Brazil Is Key To Emissions Strategies for Oil Companies
Recently, European BP, Shell, Equinor and Total signed the agreement to meet the zero net emissions target by 2050. These companies see the Brazilian market as a key component in meeting this goal while they assemble the projects portfolio with Photovoltaic, Offshore Eolic and biofuel.
Source: AB Solar Read The Article
PSR Analysis: Brazil has a clean matrix and tradition in biofuel tradition since it began using Ethanol in the 70’s and 80’s. Some companies, such as Shell, operate…
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Haval Starts Building Motor Plant in Russia

Maxim Sakov Construction of the new Haval plant is based on an investment contract. The new plant, which is scheduled to start production in 2022, Haval is expected to increase localization of its cars.
The plant is located in Tula region, and its production should be enough to produce engines for more than 90% of the Haval cars sold in Russia.
Investment in the project is estimated to be about US$ 55 million (4 billion Rubles). Planned annual production capacity is 80K engines.
Read The…
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KAMAZ Launches First Dump Truck Sharing Service
The KAMAZ truck sharing service works on the classic vehicle sharing model. The company provides a ready-to-use vehicle; the client just needs to fuel it. Optionally, the client can rent the truck with the driver.
It’s possible to take a truck for a period of one day up to one year. The fleet available for rent includes modern dump trucks KAMAZ-65801 up to 32 ton capacity, which is one of most popular models on the market.
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Kia Motors Targets Growth in Rural Markets

Aditya Kondejkar Kia Motors is expanding its network and targets to reach 300 touchpoints by the end of the year. Further, the company will now focus on expansion in tier-IV and upcountry markets, which will further penetrate the Indian market.
The company is identifying the nerves of Indian customers. It has rightly understood that one of the critical factors in purchasing a car is consumers’ proximity to the brand. Hence, even before the first product (Seltos) launch in the market, it had a wide-spread network in 160 cities with 265 touchpoints.
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Daimler India Adopts Aggressive Dealer Strategy
Daimler India, which recently set up 10 new touchpoints, plans to have at least 350 dealerships across India in the next two years as it looks to deepen market penetration.
In September, DICV announced plans to grow its BharatBenz dealer network by 10%, exceeding 250 outlets by the end of 2020. With the opening of these new touchpoints, the company moves a step closer to cutting the distance between dealerships from 160 km to 120 km. The company is expanding strategically. The touchpoints…