Opel Bets on Russia

This article initially appeared in the February 2020 issue of PowerTALK News.

Opel is back in Russia, and the company appears to be betting the Russian market can provide a significant opportunity for business diversification.

Maxim Sakov
Maxim Sakov

In 2019, company sales declined as the business was reorganized, and Opel cut its model portfolio.

According to reports, 96% of Opel sales are concentrated in Europe. This fact has determined a focus point for sales increase. In 2022, Opel expects to be in 20 new export markets. After 20 years of financial losses, the very first year within the Peugeot SA structure was quite profitable for Opel (plus 859 million Euro for 2018).

Meanwhile, the Russian PSA plant in Kaluga has begun final preparations for production of Zafira Life and Vivaro minivans.    

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PSR Analysis: It appears that Opel has decided to start with minivans in the Russian market, and it is targeting the LCV niche where the chances for success are better than in passenger cars. While individual consumer demand is declining for LCVs, the companies making the vehicles locally can receive State and municipal orders for vehicles.

Last year, the State placed big orders for ambulances and school buses, sharing the orders between the GAZ Group and other local OEMs. At the same time, new models of passenger cars produced abroad, like Opel Crossland X, did not post good sales in the Russian market. PSR

Maxim Sakov is a Market Consultant in Russia for Power Systems Research

New India Budget Disappoints Auto Industry

This article initially appeared in the February 2020 issue of PowerTALK News.

Source: Business Today   Read The Article

Ritvik Kulkarni
Ritvik Kulkarni

PSR Analysis: The Indian Automotive Industry was largely left disappointed with the budget after no direct steps were taken to arrest the decline in automotive sales. Although keeping long term benefits in mind, the budget did introduce measures to boost the rural economy, which in turn will directly benefit the commercial vehicle industry which is an important driver for the economy.

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Colombia 2019 Car Sales Increase

This article initially appeared in the February 2020 issue of PowerTALK News.

Fabio Ferraresi
Fabio Ferraresi

Despite the poor performance of auto sales in Latin America countries such as Mexico and Argentina, Colombia keep growing sales of cars as Brazil, with 2.7% growth with 263,700 units in 2019. Colombia also leads in EV/HEV sales gains. The forecast for 2020 is that sales will continue growing at the same rate.

Source: Andemos     Read The Article

PSR Analysis:  Pent up demand for vehicles coupled with a strong economy is expected to keep the car market in Colombia growing. The currency devaluation in 2019 affected the market, since a significant portion of vehicles are imported or assembled in Colombia under the CKD model. It is an important time for exports from Brazil, that went through currency devaluation as well and for local producers such as GM Colmotores and Hino.   PSR

Trouble in India’s Motown

This report first appeared in the September 2019 issue of PowerTALK.

The bad times in the India automobile market started with the slowdown in Q4 2018, triggered by the NBFC (Non-Banking Financial Companies) crisis. Since then it has been 10 consecutive months of hard times for almost all automobile segments. All the segments in the country, be it passenger cars or commercial vehicles, have registered a decline.

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SOUTHEAST ASIA: THAILAND, INDONESIA REPORT

Thailand May Become New Car Sales Leader in 2019

New car sales from January to June in six major countries in Southeast Asia were 1.7 million, unchanged from the same period of the previous year.

Thailand and Indonesia are the two major markets. Thailand, where consumption is strong, increased by 7% year-on-year, while Indonesia, which faces a decline in resource prices, decreased by 13%. Thailand could be ranked first this year for the first time in six years.

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Recession May Come Before CASE Is Realized

GUEST EDITORIAL


President and Founder, Japan Electrification Research Institute, Ltd.

SUMMARY. The global auto industry is bubbling with changes and dramatic new ideas, but the current declining financial performances of Japanese auto OEMs may force them to drop out of the race temporarily before they can take advantage of the growing demand for autonomous vehicles.

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How Student Teamwork Built a World Championship Car

Editor’s Note: Caroline Little teaches all levels of French and moderates an engineering co-curricular at St. Thomas Academy, an all-boys school in Mendota Heights, Minnesota. Here she provides a report on the program and the benefits it provides to participating students.

Power Systems Research has been a lead sponsor of the special Experimental Vehicle Team (EVT) at St. Thomas for many years. This year, the team won its class in the Shell Eco-Marathon international competition in London. This report from Ms. Little discusses the program and the benefits it provides for high school students interested in science, technology, engineering and match (STEM).

By Caroline Little

Every year for the past twenty the Saint Thomas Academy Experimental Vehicle Team (STA EVT) has built a new vehicle from the ground up to give our students the best engineering experience a high-schooler can get. The internationally recognized program started in 1997. My fellow moderator Mark Westlake and I believe in the importance of learning from mistakes. That the most important life lessons come from experience, that science is not always easy and that the answers are not always found in the back of the book.

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