944,000 units is the estimate by Power Systems Research of the number of On-Road Motorcycles expected to be produced in North America (U.S. and Mexico) in 2025.
An On-Road Motorcycle or Street Bike is a motorized two-wheeled vehicle that is street legal for sport and leisure activities. Motorcycles in this segment include features such as headlights, brake lights and turn signals.
This product information comes from industry interviews and from two proprietary databases maintained by Power Systems Research: EnginLink™ , which provides information on engines, and OE Link™, a database of equipment manufacturers.
Market Share. Dominating production of motorcycles in NA is Mexico based Italika with 68.5% of total units produced. In second position is US based Harley-Davidson with 15.5%; third is Yamaha Motor de Mexico with 9%.
Trends. In 2024, production of On-Road Motorcycles in North America increased 9.1%. Production is expected to remain flat in 2025 with an insignificant decrease of less than 100 units. Some gain will be made mostly due to an increase in production by Italika (Mexico).
Expect production is expected to increase by 10% by 2030. New US tariffs on Chinese electric vehicles, batteries and solar cells could raise consumer prices. PSR
Carol Turner is Senior Analyst, Global Operations, for Power Systems Research